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2023 bookmaker margins survey

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    • Aug 2011
    • 1010

    2023 bookmaker margins survey

    A new bookmaker margins survey has been published.

    This looks at both sports and racing margins, as well as the frequency for which each bookmaker offered the (joint) best available odds on each selection.

    The sports survey also looked at the breadth of markets that each bookmaker made available for the surveyed leagues.

    The bookmaker margin is a measure of the bookmaker’s profit margin for an event and is a hidden transaction cost for punters. This profit is how bookmakers finance their services but bookmakers vary in the margins they apply.

    Use the link below to read the survey results:

    If you're short on time, bet365 came out on top for sports and Colossalbet came out on top for fixed odds racing.